Actionable media intel: The Brand Brief delivers a daily snapshot of the conservative media ecosystem - FOX News, podcasts, and more. | Brought to you by On Brand Strategies | Written by Carly Moran and Nathan Brand

📣 Driving the Conversation…

1,404 words | 6 minute read | Written to be skimmable (12+ hours of media covered in The Brand Brief)

What Matters: Permanent addition to The Five
New Media Voices: Lindsay Clancy, Enes Kanter Freedom, and Dolly Parton
Leading FOX: Dolly Parton, Darline Graham, and Usha Vance
Trending: Dolly Parton, Larry Krasner, and the WNBA
What the Right is Writing: Scott Bessent, Darline Graham, and Michael Whatley

✍️ WHAT MATTERS AND WHERE WE’RE GOING…

Nathan’s quick take on where we’re headed…

The Five remains the undisputed heavyweight of conservative media, making a new permanent co-host a major industry move.

FOX News just named Emily Compagno as a full-time co-host of the network’s highest-rated program. The former lawyer and NFL cheerleader has been a FOX contributor since 2018 and co-host of Outnumbered since 2021, regularly relied on for legal, political, and social commentary. She is also a graduate of the University of Washington. Go Dawgs! - NRB

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🎙️ NEW MEDIA VOICES

The Megyn Kelly Show - 8/25

Kelly reacts to the Lindsay Clancy prosecutors claiming that hearing hallucinations only once is unusual, guest podcaster Dr. Drew agrees true postpartum psychosis eight months after birth is atypical
They criticize multiple moms on social media claiming they relate to Clancy while holding their own babies, and discuss how this has damaged gender relations in media
Dr. Drew emphasizes how opioid addiction is progressive, and the role abuse could play in the death of actress Hayden Panettiere
Kelly and Dr. Drew express concerns about actor Brad Pitt breaking sobriety after four of his six kids drop his last name

The Ben Shapiro Show - 8/25

Shapiro argues Operation Epic Fury was effective until President Trump began to hesitate
He believes Operation Economic Outcast could be more effective through sanctions and the Treasury Sec. Scott Bessent’s unilateral actions against countries like China doing business with the regime
Shapiro calls out the Islamic Republic’s propaganda seeking to hide their collapse, as discussed by guest Miad Maliki
He argues the JCPOA of 2015 significantly weakened US leverage, now being reversed by the current economic plan

The Michael Knowles Show - 8/25

Knowles says Enes Kanter Freedom’s trans stunt exposes the WNBA as a “microcosm of the Democrat party”
He says while Democrats push affordability in the midterms, they fail to acknowledge their radical beliefs on issues like abortion
Knowles says the two “big lies” of marijuana legalization is that it’s not harmful or addictive
He ties Somalis in Minnesota to fraud, welfare abuse, and terrorism, in reference to the arrest of Salman Ahmed Elmi
Knowles compares the effects of AI on the loneliness epidemic to how men use pornography as a relationship replacement

Jimmy Failla’s FOX Across America - 8/25

Failla mourns the loss of country star Dolly Parton at 80, celebrating her career, philanthropy, and rare ability to unite Americans
Kayce Smith from Barstool Sports gives her thoughts on what the WNBA can do to save face
FOX analyst Gianno Caldwell criticizes Michigan Senate candidate Abdul El-Sayed for dodging questions on Sharia Law, socialism
Failla contrasts the lack of free speech on college campuses to when figures like George Carlin could speak freely at UCLA

The Adam Carolla Show - 8/25

Carolla pays tribute to Dolly Parton’s passing, playing the video made by her family announcing the sad news
Guest Jack Osbourne talks about his father Ozzy, and his thoughts on the paranormal
They discuss the “crazy circles” of political discourse, as seen with Abdul El-Sayed fighting Jesse Watters
Carolla calls CA Gov. Gavin Newsom disingenuous for promoting Trump Accounts while positioning himself for a presidential run and listing his mansion

📺 LEADING FOX NEWS

The Five

Country music legend Dolly Parton passes at 80, President Trump declares all flags should be lowered to half-staff
Jesse Watters calls out radical candidate Abdul El-Sayed for dodging questions on socialism, Islam
House Minority Leader Hakeem Jeffries is eaten by his own for meeting with the Trump family
LA Mayor Karen Bass missed more than half of all homeless meetings
IL Gov. JB Pritzker gets laughed off of X for “governormaxxing”

FOX & Friends

Heartfelt tributes pour in for country legend Dolly Parton
Sen. Darline Graham wins her primary runoff in South Carolina
The final witness will take the stand in the Lindsay Clancy trial today
Michigan Senate candidate Abdul El-Sayed proposes a 7% wealth tax despite the top 10% of Americans already paying more than 70% of income taxes
Today marks five years since the disastrous evacuation of Kabul, Afghanistan
House Minority Leader Hakeem Jeffries is in hot water with fellow Democrats for meeting with Jared Kushner
All mines have been removed from the Strait of Hormuz
CIA Director John Ratcliffe visits Moscow
A Chucky-masked fugitive is arrested after chasing people in Philadelphia
Second Lady Usha Vance is interviewed on the importance of childhood reading, reacts to Abdul El-Sayed’s bigoted comments about their family
Both President Trump and VP JD Vance will headline the GOP midterm convention in Dallas, TX next month
Antisemitic streamer Hasan Piker becomes a major endorser of DSA candidates
The Big Ten and SEC are banning pros from returning to college, following Dae’Quan Wright’s return to LSU from the Cleveland Browns
Louisiana Gov. Jeff Landry explains how the state is positioning to become an AI data center hub
Steve interviews midshipmen at the U.S. Naval Academy
CTE has been determined to be linked to severe cognitive and behavioral decline, even death

🍿 TRENDING AND POUNCING

Tomorrow’s news today…

Congresswoman Dingell: I am done, so don’t any reporter ask me about Hasan Piker. [X, Acyn]
Soros-backed Philadelphia District Attorney Larry Krasner vows to “blow up” the White House ballroom “in an official ceremony” once Democrats take control of the government. [X, johnny maga]
The WNBA store bans you from customizing a jersey with the name “Jesus Christ,” but allows you to make a jersey with names like “Muhammad” and “Allahu Akbar.” [X, LibsofTikTok]
This is what happened in 2018 when ABC tried to goad Dolly Parton into attacking Trump [X, EndWokeness]

🗞️ WHAT THE RIGHT IS WRITING

FOX News Digital

Dolly Parton’s cause of death revealed [FOX News]
Darline Graham seals stunning upset in runoff [FOX News]
Lindsay Clancy jury may bring ‘strange twist’ to verdict [FOX News]

Breitbart

Trump Clears Hormuz Mines, Breaks Iran’s Grip: ‘Now the U.S. Controls It’ [Breitbart]
Bessent Announces ‘Operation Economic Outcast’ to Isolate Iran [Breitbart]
Dolly Parton, Country Legend, 10 Time Grammy-Winner, Dies at 80 [Breitbart]

Wall Street Journal Editorials

The Metals Lobby’s Big Steal [WSJ Ed]
Maryland’s Digital Tax Fiasco [WSJ Ed]
Trump, Mail Ballots and the Supreme Court [WSJ Ed]
A False End of the ‘Two-State Solution’ [WSJ Ed]

New York Post

Affordability trumps all other issues in midterm battleground states, grassroots survey reveals [NYP]
Companies owning their own AI and having sovereignty is the future: Palantir CEO [NYP]
Podcaster Michael Knowles argues AOC’s egg freezing video ‘might as well have been a presidential campaign announcement’ [NYP]

Washington Free Beacon

Multiple Abdul El-Sayed Donors Also Gave Thousands to Hitler-Praising, Jew-Hating Dan Bilzerian’s Congressional Run [WFB]

Washington Reporter

Michael Whatley takes on “worst governor in the history of North Carolina” over public safety failures [Reporter]

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