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The Brand Brief 4.27.26: Donald Trump, Jimmy Kimmel, Hasan Piker, Theo Von, Kash Patel, Nick Shirley, King Charles, and Marco Rubio
Actionable media intel: The Brand Brief delivers a daily snapshot of the conservative media ecosystem - FOX News, podcasts, and more. | Brought to you by On Brand Strategies | Written by Carly Moran and Nathan Brand
📣 Driving the Conversation…
1,041 words | 5 minute read | Written to be skimmable (14+ hours of media covered in The Brand Brief)
What Matters: Fallout from Saturday
New Media Voices: Rogan, Ryan, and Von
Leading FOX: Iran and WHCD
Trending: Hasan Piker and 60 Minutes
What the Right is Writing: WHCD aftermath
✍️ WHAT MATTERS AND WHERE WE’RE GOING…
Nathan’s quick take on where we’re headed…
Conservative media is unified in its frustration with the Left’s persistent celebration of violence.
Jimmy Kimmel - who previously made callous comments about Charlie Kirk’s assassination - brought Melania Trump into the mix, describing her as having the “glow of an expectant widow” just two days before a gunman attempted to kill her husband. The First Lady clapped back today, labeling Kimmel a “coward.”
While the partisan trash and the tanking ratings of late-night television are nothing new, this marks the second time in months that Kimmel has used the cloak of “satire” to joke about the death of his political opponents. ABC News folded to the left-wing mob last time, reinstating Kimmel after a brief suspension; it remains to be seen if the network’s new leadership will establish standards. - NRB
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🎙️ NEW MEDIA VOICES
The Joe Rogan Experience
Comedian Luis J. Gomez shares the difference between arena and club comedy, the issues with the American diet, and his theory on the missing scientists
Musician and chef Action Bronson explains his thoughts on the alleged discovery of Noah’s Ark, the role of AI, and his personal fitness routine
Comedian James McCann talks about moving to America after getting fired from his job en-route, the difference between various cities’ comedy culture, and Skid Row
Actor and musician Ryan Bingham discusses the importance of wilderness survival skills, the appeal of ranch life, and his time in Texas
This Past Weekend with Theo Von
Theo hosts a solo episode to talk about his weekend at Supercross, the battle between Pope Leo and President Trump, and breaking negative cycles
The Shawn Ryan Show
YouTuber Nick Shirley explains California hospice fraud, its ties to the Russian mafia, the homeless industrial complex, and his future investigations
Seal Team 6 Operator Jason Magnavice shares stories from his eight deployments, his Jehovah’s Witness upbringing, and how he’s settled into life as a grandpa
Culture Apothecary with Alex Clark
Dr. Rafael Gonzalez argues why some women age faster, the pros and cons of stem cell therapy, and how to spot immune system dysfunction
Dr. Bryce Appelbaum explains how to prevent the decline in eyesight that comes with age and excessive screen usage
The Tim Dillon Show
Dillon provides a contrasting manifesto to the viral Palantir Manifesto and reacts to Tucker Carlson disparaging Trump
📺 LEADING FOX NEWS
FOX & Friends
Cole Allen, the White House Correspondents’ Dinner shooter, will be arraigned in court today, Barack Obama claims motive is unknown despite manifesto, FBI Director Kash Patel is interviewed on updates, FOX anchor Shannon Bream shares her experience of being at the dinner
Far-left streamer Hasan Piker justifies the United Healthcare CEO’s murder by Luigi Mangione
Guest Piers Morgan talks about King Charles arriving today for a White House visit
Four injured in an Arkansas State University shooting
DHS is struggling to pay its employees as the shutdown continues, Trump suggests renaming ICE to NICE agents
US-Iran peace talks fall apart as no clear regime leader emerges
FOX Newsroom
Sec. of State Marco Rubio is interviewed on the WHCD shooting and Iran, the suspect is in federal court, guest Rep. Pat Fallon urges DHS funding in light of the attack, former Secret Service agent Frank Loveridge highlights security issues
The Virginia redistricting battle heads to the state Supreme Court
President Trump tells Iran “call us” as peace talks stall over unclear regime leadership, former Sec. of State Mike Pompeo reacts
🍿 TRENDING AND POUNCING
Tomorrow’s news today…
Here’s another compilation of unhinged leftists having mental breakdowns after another left-wing assassin failed to murder President Trump. [X, Libs of TikTok]
POTUS slams 60 Minutes: “You should be ashamed of yourself, reading that — because I’m not any of those things.” [X, Rapid Response 47]
Hasan Piker says Democrats “are too restrained with their rhetoric” [X. Hart]
🗞️ WHAT THE RIGHT IS WRITING
FOX News Digital
What we know about the White House Correspondents’ Dinner shooting suspect [FOX News]
Former WHCA president calls out ‘disturbing’ claims from liberals on the shooting [FOX News]
3. Trump admits he slowed Secret Service evacuation to see what happened [FOX News]
Breitbart
Meet The Woke Assassin: Cole Allen [Breitbart]
Shooting Suspect Allegedly Wrote Manifesto, Attended No Kings Protest [Breitbart]
Trump Cancels Witkoff, Kushner Islamabad Trip for Iran Talks: ‘Nobody Knows Who Is in Charge’ [Breitbart]
Report: Shooting at White House Correspondents Dinner [Breitbart]
Wall Street Journal Editorials
A ‘Friendly Federal Assassin’ in Washington [WSJ Ed]
A Fourth Amendment Tech Showdown at the Supreme Court [WSJ Ed]
Marijuana Is for Dummies [WSJ Ed]
One of ‘the Rich’ Answers Mamdani’s Insult [WSJ Ed]
A Shadowy Leaker at the Supreme Court [WSJ Ed]
New York Post
Read White House Correspondents’ Dinner gunman Cole Allen’s full anti-Trump manifesto [NYP]
Communists urge comrade Mamdani to bolt Dem Party, join them in creating new ‘Workers’ party [NYP]
House GOP expands its ‘MAGA Majority’ program for battleground races as midterms heat up [NYP]
Washington Free Beacon
Suspected WHCD Shooter Boosted Bluesky Posts Saying Trump Should Be ‘Tried For High Crimes’ [WFB]
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