You know his work from C-SPAN
The Brand Brief 7.24.26: Haley Stevens, Winston Churchill, Sophie Cunningham, Brandon Gill, James Carville, Karen Bass, and George W. Bush
Actionable media intel: The Brand Brief delivers a daily snapshot of the conservative media ecosystem - FOX News, podcasts, and more. | Brought to you by On Brand Strategies | Written by Carly Moran and Nathan Brand
📣 Driving the Conversation…
1,417 words | 6 minute read | Written to be skimmable (12+ hours of media covered in The Brand Brief)
What Matters: The new king of clips
New Media Voices: Sophie Cunningham, Winston Churchill, and Haley Stevens
Leading FOX: Buc-ees, egg cartons, and cancer treatment
Trending: Mamdani, Homan, and George W. Bush
What the Right is Writing: Iran, AOC, and Jared Kushner
✍️ WHAT MATTERS AND WHERE WE’RE GOING…
Nathan’s quick take on where we’re headed…
Forged on C-SPAN, weaponized on socials.
Sharp questioning on Capitol Hill isn’t new. But Freshman Texas Congressman Brandon Gill, his team, and his allies have mastered the immediate distribution of clips. By turning routine committee hearings into viral news cycles, Gill has become the most-watched freshman in Congress.
While colleagues chase headlines by being the loudest voice in the room or attempting TikTok trends, Gill’s breakthrough comes from methodical, level-headed interrogations that back left-wing witnesses into corners.
It’s effective, but the questioning itself isn’t what makes it groundbreaking—it’s the packaging. Because those moments are instantly clipped and pushed out, they reliably translate into FOX News hits, top-tier conservative podcast mentions, and massive digital growth.
Combined, his political and official accounts command nearly 600,000 followers on X, 1.3 million on Instagram, and 1.4 million on TikTok - though the team still has room to scale up on YouTube.
Gill’s stage is the committee room, but his audience is your timeline. - NRB
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🎙️ NEW MEDIA VOICES
The Megyn Kelly Show - 7/23
Kelly alongside guest podcaster Emily Jashinsky make fun of Senate candidate Haley Stevens’ inauthentic Michigan accent, while expressing concerns about how Democrats have embraced socialism
They praise WNBA star Sophie Cunningham for her stance against men in women’s sports, contrasting her with soccer player Megan Rapinoe’s views
Kelly reacts to Smithsonian directors facing humiliating questions from Reps. Brandon Gill and Jim Jordan about woke exhibits, and the American Bar Association president hearing
The Ben Shapiro Show - 7/23
Shapiro argues isolationism is a fallacy that undermines American interests, particularly in volatile regions like Iran
He emphasizes the need for victory over having “no more wars,” while thanking President Trump and Marco Rubio for recognizing the necessity of overwhelming force
Shapiro compares his beliefs to that of Winston Churchill, arguing a commitment to military power is needed to maintain global standing
He reacts to Jon Stewart repeatedly defending socialist Mayor Zohran Mamdani
Shapiro applauds WNBA player Sophie Cunningham for sticking with her opinion on women’s sports in spite of cancel culture
The Michael Knowles Show - 7/23
Knowles argues the American Bar Association is deeply entrenched in liberal ideologies, as evidenced by Rep. Brandon Gill’s questioning
He warns that woke culture could make a return if Democrats regain power, and that the embrace of DEI led to support for socialism
Knowles proves Hasan Piker is a dangerous radical by proving he has a photo of the Twin Towers burning behind him on his streaming set
He reminds the GOP to establish immigration and economic wins before the midterm elections, not the War in Iran
Knowles slams MN Gov. Tim Walz for pardoning an immigrant child rapist, who has since been deported by federal authorities
Tony Kinnett Cast - 7/23
Kinnett argues perceived weakness led to Iran escalating, discusses the evacuation of Europeans from the war zone, and expresses skepticism about Iranian claims of shooting down a US aircraft
He reminds viewers of the importance of election integrity, as evidenced by PA Gov. Josh Shapiro’s lawsuit and the New Jersey voter roll scandal
He questions the effectiveness of the “Stop Insider Trading Act,” arguing it fails to genuinely ban stock trading by members of Congress
Kinnett reacts to the Michigan Democrat Civil War between Haley Stevens and Abdul El-Sayed supporters
The Trish Regan Show - 7/23
Regan says DOJ leaders like Harmeet Dhillon are taking crucial steps to deport and denaturalize non-U.S. citizens who voted illegally in New Jersey
She calls out far-left leaders like AOC and Elizabeth Warren for standing firmly against voter ID
She connects illegal voting to the rise of socialist ideologies in American politics
Guest Kent Strang of Americans For Prosperity makes fun of NYC Mayor Zohran Mamdani for thinking he had the power to arrest Israeli PM Benjamin Netanyahu
📺 LEADING FOX NEWS
The Five
James Carville calls the DSA “overeducated white turds,” while President Trump calls them “highly educated” commies “doing poorly”
MN Gov. Tim Walz’s approval rating plummeted 31 points in one year over fraud, while CA Gov. Gavin Newsom denies any wrongdoing as the federal government freezes $1 billion in their Medicaid funding
Homelessness has risen by 3.5% under LA Mayor Karen Bass
On Don Lemon’s podcast, Hunter Biden accuses CNN anchor Jake Tapper of being “full of sh*t”
America has fallen in love with Jimothy, a disabled raccoon in Seattle
FOX & Friends
Sen. Tim Sheehy gives a speech from a veteran’s perspective in favor of the War in Iran, Sen. Bill Hagerty explains why President Trump added an Abraham Accords stipulation for the Saudi Arabia nuclear deal
NYC Mayor Zohran Mamdani is made fun of for trying to tax second home owners, while his family has one of the nicest mansions in Uganda
Buc-ee’s goes viral for offering six-figure salaries for gas station managers
Secret Service threats are up by 40% this year
38-year-old murder suspect Isabelle Johnson is on the loose
USA Today writer Nancy Armour tried to compare Caitlin Clark and the WNBA to Emmett Till
Gov. Tina Kotek is facing a surprisingly difficult reelection campaign as some Oregonians wake up to the effects of woke policies, State Sen. Christine Drazan reacts
Maine Democrats will pick a Graham Platner replacement tomorrow
The DOJ is suing Colorado for offering illegal immigrants in-state tuition benefits
Sellas Life Sciences CEO Angelos Stergiou explains how AI will revolutionize cancer treatment and detection
19 million egg cartons have been recalled for potential salmonella contamination
Polls show six in ten Jewish adults feel unsafe in the U.S.
Smithsonian officials are under fire by Congress for woke exhibits
WNBA player Sophie Cunningham is defending women’s sports
🍿 TRENDING AND POUNCING
Tomorrow’s news today…
Tom Homan: “We’re Deportationmaxing.” No way… [X, johnnymaga]
Sacramento Mayor caught on a hot mic discussing banning residents who voice concerns from City Council meetings But the Democrat Party is the ‘No Kings’ party. [X, Wall Street Apes]
Reminding again: Zohran’s family still keeps this mansion in Uganda in the richest neighborhood of Kampala surrounded by armed security because everyone else is so poor. [X, Yimby]
🗞️ WHAT THE RIGHT IS WRITING
FOX News Digital
Trump returns to WH Correspondents’ dinner after alleged assassination attempt [FOX News]
Suspect allegedly shouted two words as he carried out antisemitic attack [FOX News]
Breitbart
Mamdani Blames Reported ‘Allahu Akbar’ Stabbing on ‘Mental Health’ [Breitbart]
AOC, Buttigieg Take 2028 Presidential Primary Leads in NH [Breitbart]
Employees at Migrant Detention Center Say Rioters Have Harassed Them [Breitbart]
Wall Street Journal Editorials
The ‘Surprise Billing’ Racket [WSJ Ed]
Iran Plays the Houthi Card [WSJ Ed]
The Congressional Stock Trading Meme [WSJ Ed]
A Case of Beer for the Supreme Court [WSJ Ed]
New York Post
Jared Kushner’s father is leaving NYC over mayor, first lady’s ‘antisemitism’ [NYP]
Iran’s frightening missile accuracy sparks fears adversaries are helping Tehran target US troops, CIA sites [NYP]
Washington Free Beacon
Harvard Touts ‘Counter-Zionist’ Professor, Palestinian Liberation Erotic Poetry Journal as Evidence of Progress Against Jew-Hate [WFB]
Washington Reporter
House Republicans discuss the “Bolshevik takeover” of the Democratic Party [Reporter]
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