Isabel Brown vs The View
The Brand Brief 4.1.26: Kristi Noem, Conversion Therapy, Artemis II, Tiger Woods, Rhode Island, The Supreme Court, and NYC Homeless Shelters
Actionable media intel: The Brand Brief delivers a daily snapshot of the conservative media ecosystem - FOX News, podcasts, and more. | Brought to you by On Brand Strategies | Written by Carly Moran and Nathan Brand
📣 Driving the Conversation…
1,427 words | 7 minute read | Written to be skimmable (13+ hours of media covered in The Brand Brief)
What Matters: Women on the right
New Media Voices: Kristi Noem and Artemis II
Leading FOX: Abdul El-Sayed, the moon, and Tiger Woods
Trending: NYC homeless shelter fraud and kickbacks
What the Right is Writing: Artemis II and Birthright Citizenship
✍️ WHAT MATTERS AND WHERE WE’RE GOING…
Nathan’s quick take on where we’re headed…
Legacy media obsesses over the “Manosphere,” but a growing contingent of young conservative women is now impossible to ignore.
This week’s example: The ladies of The View clashed with Isabel Brown over her advice to young women: “Get married and have kids — more kids than they can afford...”
Brown, a Daily Wire host and TPUSA alum, focuses on cultural issues, motherhood, and her Catholic faith. Alongside Allie Beth Stuckey (who recently sparred with Hillary Clinton), Alex Clark, Brett Cooper, Emily Jashinsky, and Liz Wheeler, and titans like Megyn Kelly and Dana Loesch, these creators prove that the Right’s cultural influence is increasingly female-led. - NRB
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🎙️ NEW MEDIA VOICES
The Megyn Kelly Show - 3/31
Kelly called the Daily Mail’s report on Kristi Noem’s husband’s secret crossdressing a profound betrayal and a significant blackmail risk, reacts alongside RealClearPolitics’ Tom Bevan and Andrew Walworth
She expresses frustration with the administration’s mixed messaging on Iran timelines, agrees with guest podcaster Brandon Weichert that a prolonged Strait of Hormuz closure would create a global energy crisis, fears a “race to depletion”
She reviews the seats of retiring Republican congressmembers and the recent CPAC straw poll in favor of VP JD Vance
The Ben Shapiro Show - 4/1
Shapiro reviews the Supreme Court ruling on conversion therapy, says a lawsuit from the Biden administration involving the Daily Wire has been settled in favor of free speech
He disputes various claims about violence against trans people, says liberals would love if Kristi Noem’s husband were trans but will still make fun of crossdressers
Trump gets sued for his ballroom and Kennedy Center construction projects
Shapiro gives updates on the War in Iran
NASA Administrator Jared Isaacman is interviewed ahead of today’s Artemis II launch to orbit the moon for the first time in 50 years
Pawel Widawski showcases his new Daily Wire Plus show “Be a Man With Me”
The Matt Walsh Show - 3/31
Walsh reflects on how Artemis II is the first lunar mission in fifty years, pushing humans into the furthest reaches of deep space
Based on street interviews and lack of media coverage, Walsh argues few people know about the launch because of media bias against the Trump admin, says it’s been years since the country has had a national celebration
He blames past NASA stagnation partly on affirmative action and entitlement spending crowding out bold projects
Walsh debunks anti-natalism on The View
He praises the Supreme Court’s 8-1 ruling striking down Colorado’s conversion therapy ban as a First Amendment violation
The Dan Bongino Show - 3/31
Bongino criticizes the Daily Mail and TMZ for publishing clickbait headlines that misrepresent court filings in the trial for Charlie Kirk’s murder
He highlights the dangers of collectivist ideologies by showcasing decaying conditions in New York City, a video of a Cuban man amazed by an ordinary supermarket
Bongino condemns the fraudulent hospice companies in LA, exorbitant spending on the homeless in New York and San Francisco
Kevin O’Leary argues against wealth taxes, explaining how it causes the wealthy to leave states alongside their companies, taking jobs with them
The Benny Show - 3/31
Johnson discusses the controversy surrounding Rep. Eric Swalwell’s alleged relationship with a Chinese spy, how it could affect his run for governor
Guest Matt Gaetz shares his experiences investigating UFOs in Congress, claims the Army has an alien-human hybrid breeding program
Johnson laughs over the contrast between Trump and Barack Obama’s presidential libraries
📺 LEADING FOX NEWS
The Five
Sec. of War Pete Hegseth says we’ll “negotiate with bombs if we have to,” referencing taking out Iran’s ammo depot, Sen. Chris Van Hollen calls President Trump a liar on war outcomes
Providence, RI’s mayor takes down the Iryna Zarutska mural for being “divisive”
Multiple progressive candidates are campaigning on a wealth tax
The View goes on a rant over Daily Wire podcaster Isabel Brown advocating for big families, placing your children over career at CPAC
FOX & Friends
President Trump will give an update on Iran at 9 p.m. tonight and projects 2-3 more weeks at war, considers leaving NATO, Israel confirms 14 injured in Tel Aviv strike
Trump will attend the Supreme Court arguments on birthright citizenship today
The average cost of college has doubled over the past 30 years
Tiger Woods is going into addiction treatment following his DUI crash
Trump threatens a forced return to session for Congress to resolve DHS funding
The American Heart Association clashes with the HHS Sec. RFK, Jr. over red meat and dairy
NASA launches Artemis II into space today for a 10–day trip around the Moon, the first lunar mission in 50 years
Plaintiff Kaley Chiles is interviewed on the Chiles v. Salazar conversion therapy ruling
The IRS confirms more than 4 million children are now enrolled in Trump Accounts
US Attorney for DC Jeanine Pirro is interviewed on the wave of teen gangs sparking violence in parks, malls, and more
A London matchmaking event had people use PowerPoint presentations to “pitch” their friend for a date
FOX Newsroom
President Trump arrives at the birthright citizenship arguments at the Supreme Court, will deliver a national address on Iran tonight
Police confirm Tiger Woods had pain pills in his pocket during DUI crash, pleads not guilty
Michigan Senate candidate Abdul El-Sayed is interviewed live for saying some of his potential constituents would be sad over Khamenei’s death
🍿 TRENDING AND POUNCING
Tomorrow’s news today…
MSNBC’s Symone Sanders: “White supremacist ideology, frankly, is foundational to Donald Trump” [X, Elliott]
Connecticut State Rep. Maryam Khan (D) appears to have replaced her American flag with a PAKISTAN flag. [X, LibsofTikTok]
Boise mayor forced to take city hall’s LGBTQ+ flag down after law passes [X, End Wokeness]
🗞️ WHAT THE RIGHT IS WRITING
FOX News Digital
President to address nation with ‘important update’ on Iran [FOX News]
Supreme Court weighs Trump order ending birthright citizenship - what’s at stake [FOX News]
Kristi Noem responds to shocking cross-dressing photos tied to her husband [FOX News]
Breitbart
Trump Considering Withdrawing U.S. From ‘Paper Tiger’ NATO: Cites Europe’s Failure to Heed His Call for Aid [Breitbart]
Trump Says U.S. Will Exit Iran in 2-3 Weeks [Breitbart]
Iran Fires Missiles Across Middle East as Trump Threatens Oil Hub [Breitbart]
Wall Street Journal Editorials
Birthright Citizenship Hits the Supreme Court [WSJ Ed]
China Keeps Trying to Punish Tokyo [WSJ Ed]
Trump and the Hormuz Stakes [WSJ Ed]
‘Conversion Therapy’ and the Constitution [WSJ Ed]
New York Post
Prosecutors reveal what analysis of Charlie Kirk bullet and Tyler Robinson’s gun really found [NYP]
Mamdani panic leaves wealthy NYC parents rushing to get kids into top British boarding schools [NYP]
Washington Free Beacon
As Yale’s Jewish Population Declines to 1940s Quota Levels, University Leaders Say Jewish Community is ‘Thriving’ [WFB]
Washington Reporter
Rep. Pat Harrigan: Fifty years later, we go back to the Moon [Reporter]
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